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Are business cards still important?

Posted on
by Andy Ptacek, Marketing Director

Remarkablogger

Remarkablogger

When I get a business card, I generally jot down a few notes on the back about how I met the person, possibly their twitter name and even some characteristics that will help me remember them later or provide a conversation starter should we ever touch base again. Then I throw it away.

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Change isn't always good

Posted on
by Jackie Wolfe

change-isnt-always-goodSome businesses will struggle with their image. They think about their clientele, how they will be perceived and their overall look. This is all very important, unless your brand becomes as uncertain as you are about those things. Such uncertainties can lead to inconsistencies and misconceptions that could leave others wondering whether or not they can take you seriously.

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Well which is it?

Posted on
by Andy Ptacek, Marketing Director

web-siteWhen I first put together the copy for the Liquis Web site, I noticed all the other Web designers used the term “website” when describing their business, which is the most common spelling and capitalization for the word. I knew from consulting my AP Stylebook that it should be spelled Web site because it is from the root World Wide Web, but frankly, nobody’s following the rules! I’ve also commonly seen Website – a blend of both. Read More »

Fonts, fonts and more fonts

Posted on
by Brad Ball, Design Director

font-blog-postTypography is mucho importante to any design whether it is intended for digital or for print. Choosing the right font for your design requires consideration to style and readability.

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Buzz words are bad

Posted on
by Andy Ptacek, Marketing Director

buzwords1Whether you are a small business and wear both the internal and external communications hats or you are a hotshot in corporate America, ponder this for a moment…

No one is listening to you! Okay, I take that back. No one is listening to you if you are speaking to them in the verbal vomit that is buzz words. Buzz words are an automatic turnoff and most of the time words like ROI and synergy sound more like bla bla bla. Read More »

Meet Brad Ball

Posted on
by Andy Ptacek, Marketing Director

 

Brad is our lead designer at Liquis and since much of his time is spent working behind his computer, I wanted to give the world a sneak peak at the real Brad. You can’t make this stuff up. Check it out…

Is your Web site CRAP?

Posted on
by Brad Ball, Design Director

www.vintagetub.com/blog

www.vintagetub.com/blog

There is more to the design of a Web page than just some text and images. There are certain principles of design that need to be considered and depending on how (or if) these principles are used, will define if your site is CRAP or not.

CRAP stands for contrast, repetition, alignment, and proximity, the four main principles of good Web design.

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We really do have faces!

Posted on
by Jackie Wolfe

elizabethnoel25/Photobucket

elizabethnoel25/Photobucket

You may recognize the avatars we use here (and everywhere else) from our website and you may be wondering why the heck we’re being so ambiguous. Well, the truth is we’re kinda ugly.

Okay not really, but soon you’ll get to see for yourselves. Adam has promised us some kick butt headshots so check back for a peek at our mugs soon!

Be calculatingly bold with your brand

Posted on
by Andy Ptacek, Marketing Director

branding1

Largely in part to my background in media and public relations, I am constantly asking myself, “Is this the light I want my business, my work or myself to be viewed in?” But even with these convictions, part of me (the rebel part of me) wants to throw my hands up and say, “Hey, this is me. Take it or leave it.”

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