The process of creating a business logo is nothing short of a journey. We start by using discovery methods to uncover unique information about the business in order to make educated decisions about design concepts, color choices and typography.

The client is then presented with various logo mockups to build from, take from, blend ideas, or in some cases, pick their logo right from the first round of mockups. If needed, we’ll go back to the drawing board multiple times to ensure the logo effectively communicates the business identity.