3 holiday success strategies for business owners.

By November 7, 2018 Marketing, Small Business
holiday success tips for business owners
holiday success tips for business owners

Holy crap the holidays are basically HERE!

Are you late on promos? What about customer “thankfulness” ideas or holiday cards?

The end of year is a challenging time for business owners because whether our customers believe it or not, we have families and lives that are also extra busy in this last quarter of the year!

Over the past 10 years, we’ve perfected a 3-step action plan that you can start now to dominate the holiday season.

It’s never too late to create an offer or promotion.

Thanks to Facebook offers and social media targeted ads, you can promote your holiday offer at ANY time. Just remember to create a sense of scarcity with your offer by limiting the number of items, entries, or the timeframe of the offer for a strong call-to-action that people will react to.

Your (late-ish) seasons greetings won’t be late (or lame).

Gotta love the internet. A creative way to show customer appreciation or to wish them a happy holiday is to give them a shout-out on social media with an image of them/their favorite product/or other personalized image alongside a note about why you’re thankful to have done business with them. This is an easy way to make someone feel really special (and maybe get a re-tweet/re-post/share).

If you have a big list of customers, a fun e-card (emphasis on fun) is a great way to bring the holiday spirit!

Do the necessary and ditch the rest.

So you missed writing that blog or that networking event. In the big picture, does it really make a difference for the livelihood of your business between now and New Years? Focus on your customers and your loved ones and the rest will still be there when you’re ready to broaden your attention.

Andy Ptacek

Andy Ptacek

Hello, I’m Andy! My part here at Liquis is everything marketing. I get to work in the trenches with the design team on things like brainstorming content and visuals to ensure the marketing and business objectives of our clients are communicated in the most beautiful, strategic fashion. I also work the on the internal marketing initiatives for Liquis, including many cause-related events that coincide with the company's mission to help.