Our approach.

Power House Fitness came to us with a very good idea of what they wanted. Probably a monogram, possibly a reference to boxing. A powerful logo with strong colors. Because of that, this was one of the fastest logo development processes we’ve ever had. We delivered six mockups and they immediately determined the one they wanted. To be certain, they asked to see the logo developed further in a few other colors, but ultimately decided on the yellow we had originally showed them.